Be Together. Not the Same.
There was a commercial Google put out a few years ago that really touched me. The main reason I enjoyed it was because it showcased funny animal pairings you wouldn’t usually see, such as a dog playing with an elephant and a sheep running alongside a rhino. Adorable, right? What Google was saying is, “Hey, we may all use different devices, but we still run the same Android OS.”
It’s great marketing, but as the years have gone on, the Android landscape has changed dramatically in the US and that same Be together. Not the same. message doesn’t quite resonate the same way it used to.
Since 2015, when that commercial hit the airwaves, we’ve essentially lost a few players in the Android game when it comes to the US market. Companies such as HTC and Sony have scaled back their smartphone plays. Motorola … Read the restContinue Reading