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Three years ago, Nintendo and Niantic released Pokémon Go, and the resulting game became an instant cultural phenomenon on hundreds of millions of mobile phones. In retrospect, the formula seems simple enough: combine a beloved children’s series with a wander-and-collect-with-your-phone gameplay hook, and everyone will fall in love, right?

This week, Niantic returns with an entirely new game, Harry Potter: Wizards Unite, and it proves that the above formula isn’t necessarily an instant winner.

Wizards Unite tries to expand the Pokémon Go formula with a few new features and a completely new visual and gameplay theme. But its barrage of timers, currencies, missions, and screens full of text does something interesting: it proves in its failures how much more elegant and focused Pokémon Go really was. Getting this particular AR gaming formula right isn’t as simple as slapping fan-favorite characters on a go-anywhere phone game.

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