Pornhub wants to buy Tumblr and restore site to former porn-filled glory

Enlarge / A monitor seen on the floor of the New York Stock Exchange on Tuesday, Sept. 4, 2018. (credit: Getty Images | Bloomberg)

Less than two years after buying Tumblr as part of its Yahoo acquisition, Verizon is reportedly trying to sell the blogging platform. Pornhub has also announced that it wants to buy Tumblr and end the site’s Verizon-imposed porn ban.

“Verizon Communications Inc. is seeking a buyer for blogging website Tumblr, according to people familiar with the matter, as it tries to steady a media business that has struggled to meet revenue targets,” The Wall Street Journal reported yesterday.

Pornhub quickly announced its interest after the news broke, although it isn’t clear whether the two companies have talked. Verizon banned all adult content from Tumblr in December 2018, and Pornhub wants to restore the site to its former porn-filled glory.